Behind the Scenes
The Art of Jugaad
“Jugaad is a colloquial Hindi, Bengali, Marathi जुगाड, Punjabi and Urdu word, which has various meanings depending on […]
The Intuition Series
It was our first brainstorming session, and we knew we wanted to design a scarf that would be […]
Origins
Our founder, Sofiya Deva, comes from a family of immigrants and entrepreneurs. For as long as she can […]

Manifest your Destination
Sign up for the waitlist and be the first to hear about new cities, new edits, and new designers off the beaten path.